There are a couple of services that are really important to my life and my business. One of them is Tumblr and the other is Evernote. In promoting Evernote for example I often tell people that if Microsoft buys it I will retire. That is because it has become so important to my work flow and because of my view that large corporations hardly ever get these sort of services right.
Tumblr is equally important to me in a different way and I am part of the community and honoured to be one of the Tech editors, and have almost 200,000 followers.
There are rumours going around that Yahoo is in negotiations to buy Tumblr which worries me a hell of a lot. Let me be clear that I have no problems with the founders and investors making money off the contributions of the community but I worry what would happen to Tumblr in the hands of a large entity.
In a world where business models like these require both the founders and investors to contribute and create but the community to contribute and create as well, valuations and business strategies have a different flavour. No community and there is no business valuation.
If you have similar concerns then please reblog or like this post. I intend such support to be a signal to both Tumblr and Yahoo (if the rumours are true) that the community is concerned and should be involved in the decision making process. Maybe that is thinking with delusions of grandeur or maybe it isn’t - over to you the community to decide